NEWS - BloodHound GroupBloodHound Group

Jan/13/2026

Modernizing Go-To-Market Strategy for an 80-Year-Old Brand

BHG’s strategic revamp of animal health product manufacturer Happy Jack’s sales brochure launched the company’s transition from product-centric supplier to business development partner. Founded in 1946, trusted animal health brand...

Jan/13/2026

Balancing Emotional Engagement with Commercial Thinking

The Bloodhound Group is helping InspiresGenius bring its complex, human-centered product successfully to market. Refocusing the client’s relationship to its brand from marketing tool to business asset is one of...

Jan/12/2026

Third Annual ROAR Summit Highlights Growing Influence and Economic Power of Older Adults

BHG founder Jim Cobb participated in the organization’s invitation-only event celebrating the “New Longevity” and advocating for cultural shifts around aging. ”Age is more than a number.” The saying has...

Sep/29/2025

The Bloodhound Group Supports Steritech in 2025 Excellence in Food Safety Awards Process

For the seventh consecutive year, The Bloodhound Group partnered with client Steritech, an industry leader in food safety and consulting, to conduct finalist assessments and select the winners in Steritech’s...

Sep/26/2025

PRISM Inspire Partners with The Bloodhound Group to Advance Neuroscience-Backed Workforce

PRISM Inspire, a leader in applying neuroscience to talent development and workforce strategies, has selected The Bloodhound Group as its marketing partner to expand its reach across North America....

Jun/23/2025

AI-Powered Athlumin Athletic Firm Teams with The Bloodhound Group to Revolutionize Youth Sports Development

The Bloodhound Group is excited to announce its partnership with Athlumin, creator of an AI-driven online athletic development platform, to grow and scale its business. Athlumin is set...

Mar/27/2025

How The Bloodhound Group Helps Clients ‘Future-Proof’ Their Brands

The Bloodhound Group was profiled recently in an article in CEO Weekly, a digital publication that provides senior corporate leaders valuable insights, strategies and perspectives on events, businesses...

Mar/26/2025

Venn Growth Collective and BHG Team Up to Expand Scope for Clients

The Bloodhound Group has joined forces with the Venn Growth Collective, a brand marketing consulting firm based in Columbus, Ohio, to increase the capacity for both companies to take...

Mar/26/2025

K-Flex USA Shines with Its Bold New Booth Design at AHR Expo 2025

K-Flex USA made a striking impact at the AHR Expo 2025 with a bold new booth design that captured the attention of thousands of visitors. The Bloodhound Group...

Dec/05/2024

ROAR Summit 2024 Celebrates Reinventing the 50+ Experience

Conference explored the business, cultural and civic revolution being created by the ‘New Longevity.’ Jim Cobb, founder and CEO of The Bloodhound Group, was among more than 200...

Dec/04/2024

BHG Participates with PEL in Orthotic/Prosthetic Association Show

Joining the client at this key industry trade event helped The Bloodhound Group deepen its relationship with PEL and enhance understanding of the company’s marketing and operational environment. We’ve...

Dec/04/2024

BHG Partners with New York Sonic Branding Agency

Buttons Sound delivers innovation, excellence and the celebration of sound to an ever-growing community and culture of audio-first customers. New York City-based Buttons Sound, a sonic branding agency with...

Jul/11/2024

Integrating Sales & Marketing Efforts to Promote Growth at Radcomp

Initiatives to take a successful business to the next level often benefit from blending the capabilities of multiple growth specialists. That was the case for Radcomp, a rapidly expanding, full-service...

Jul/08/2024

Debuting Behavioral Science Services to Accelerate Business Growth

The Bloodhound Group is excited to announce a dynamic partnership with Promosapiens, a cutting-edge business design agency specializing in advanced behavioral science diagnostics based on evolutionary psychology. Dalibor Sumiga, founder...

Jul/08/2024

PRTI Revolutionizes Tire Recycling with Cutting-Edge Thermal Demanufacturing® Technology

PRTI, established in 2013, tackles the tire waste crisis head-on with its innovative, technology-driven approach. Collaborating closely with tire manufacturers, waste management firms and local governments, PRTI provides efficient tire...

Dec/06/2023

ROAR Forward Movement Challenges Us to Reimagine the Second Half of Life

Every day we are introduced to new innovations—medical breakthroughs, advances in artificial intelligence and enhanced IoT technologies, for example—that have significant implications for the quality and longevity of life. Michael...

Dec/06/2023

FitBeyond Featured on CBS-17’s ‘My Carolina’ Lifestyle Program

The Bloodhound Group team coordinated two recent television appearances by client Mike Sotak, CEO of FitBeyond, a Cleveland-based manufacturer of specialized, superior-quality footwear and other products that provide support and...

Dec/06/2023

Happy Jack Taps BHG to Introduce Nutrition Line for Top-Performing Dogs

Beagles, hounds, retrievers, shepherds and other sporting and hardworking breeds need special nutrition to sustain their high levels of activity. Happy Jack, makers of animal health products since 1946, has...

Jul/14/2023

BHG Leaders Conduct Second Master Class on Branding in Guatemala

The Bloodhound Group and strategic partner Radii Latin America collaborated to deliver a successful half-day, on-site seminar in May for 85 representatives of leading corporations in Guatemala City, Guatemala. Jim...

Jul/11/2023

Guaranteeing the Successful Launch of Your New Product or Service

Introducing new products and services is key to sustaining a company’s growth and brand relevance. McKinsey estimates that more than 25 percent of total revenue and profits across industries comes...

May/05/2023

Strosion, Inc., and The Bloodhound Group Team Up For New Product Development

The Bloodhound Group and Strosion, Inc., have launched a strategic partnership designed to identify, validate, brand and commercialize new innovations. “We are excited about partnering with The Bloodhound Group. Our...

Cookie	Duration	Description
cookielawinfo-checkbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.

Modernizing Go-To-Market Strategy for an 80-Year-Old Brand

Balancing Emotional Engagement with Commercial Thinking

Third Annual ROAR Summit Highlights Growing Influence and Economic Power of Older Adults

The Bloodhound Group Supports Steritech in 2025 Excellence in Food Safety Awards Process

Why Even the Best Products Still Fail To Take Off

Bloodhound Group CEO Jim Cobb Named Among Top 10 Entrepreneurs To Look Out For

Celebrating Hispanic Heritage Month: The U.S. Hispanic Market in 2025

Breaking the Cycle of Ineffective Marketing Spending

PRISM Inspire Partners with The Bloodhound Group to Advance Neuroscience-Backed Workforce

AI-Powered Athlumin Athletic Firm Teams with The Bloodhound Group to Revolutionize Youth Sports Development

How The Bloodhound Group Helps Clients ‘Future-Proof’ Their Brands

Venn Growth Collective and BHG Team Up to Expand Scope for Clients

K-Flex USA Shines with Its Bold New Booth Design at AHR Expo 2025

ROAR Summit 2024 Celebrates Reinventing the 50+ Experience

BHG Participates with PEL in Orthotic/Prosthetic Association Show

BHG Partners with New York Sonic Branding Agency

Integrating Sales & Marketing Efforts to Promote Growth at Radcomp

Debuting Behavioral Science Services to Accelerate Business Growth

PRTI Revolutionizes Tire Recycling with Cutting-Edge Thermal Demanufacturing® Technology

ROAR Forward Movement Challenges Us to Reimagine the Second Half of Life

FitBeyond Featured on CBS-17’s ‘My Carolina’ Lifestyle Program

Happy Jack Taps BHG to Introduce Nutrition Line for Top-Performing Dogs

BHG Leaders Conduct Second Master Class on Branding in Guatemala

Guaranteeing the Successful Launch of Your New Product or Service

Strosion, Inc., and The Bloodhound Group Team Up For New Product Development

Client & Bloodhound Group news

Subscribe to our newsletter, The Tracker

ADDRESS:

CONTACT: